Our Work / Absolutely Lucy

Absolutely Lucy

Before partnering with Choose Purple, Absolutely Lucy faced several pain points with their previous website. The user experience was not ideal, with some cluttered navigation and a lack of clear organisation. Users struggled to find relevant content, additionally, the website lacked a cohesive and visually appealing design, failing to effectively capture the adventurous spirit and captivating experiences shared by Absolutely Lucy.

Through our collaboration, Choose Purple tackled these pain points head-on to create a brand-new website that is both visually stunning and user-friendly. We implemented a clean and intuitive navigation system, allowing users to easily explore different destinations, travel tips, and lifestyle categories. The redesigned layout ensures that visitors can quickly find the information and inspiration they are seeking.

With a modern and appealing design, the new Absolutely Lucy website captivates users from the moment they arrive. The vibrant visuals and engaging storytelling draw visitors into the world of solo female travel, enticing them to explore and embark on their own adventures.

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